WooCommerce vs Shopify: Pros and Cons

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BY Chris Loomis

There is no denying how E-commerce changed our buying behavior. For one thing, it has made a lot of people’s shopping experience more convenient. You won’t have to step inside a physical store and do the shopping anytime and anywhere you want. E-commerce has also paved the way for budding entrepreneurs to venture into their businesses. 

But having an e-commerce business would not be complete without a good website. Not to mention good products or services, after-sales, website design, and SEO strategy. You should hire an SEO expert in Franklin TN for a successful e-commerce business. 

If you are considering starting your own e-commerce business, you need to choose an e-commerce platform. There are several of them, two of the most popular are Shopify and WooCommerce. These two have their pros and cons, so make sure to do your research in choosing the right platform for your e-commerce business. 

On the one hand, you can build an e-commerce website in just a few minutes through Shopify. Shopify also has a 14-day free trial to see whether it is the right fit for your online business needs. Meanwhile, you need to have a WordPress account to use WooCommerce. This will give you various app and theme selections that will help build your e-commerce site. 


Shopify: Pros and Cons 

If you are considering using Shopify, here are the advantages and disadvantages of this e-commerce platform. 



A wide assortment of themes 

Shopify has both free and premium themes, both of which are mobile-friendly and can be tailored according to your business needs. 


Features an in-house app store

Shopify also boasts of more than a thousand apps and plugins to help build your e-commerce business. You can get some of them for free or for a price. Not to mention it also has 24/7 customer support. 



Shopify also has cybersecurity experts that will ensure their site to be well-secured and fast. The platform also features exceptional built-in analytic tools to keep track of your business in general. 



Takes some time to learn 

It can be challenging to learn how to use Shopify. It also uses different jargon that can further confuse especially first-time users. 


No email hosting 

Shopify also has no email hosting feature. But you can have an email forwarding set up instead. Not to mention Shopify also has a quite expensive subscription, starting at $29 monthly. 


WooCommerce: Pros and Cons

If you are considering using WooCommerce, here are the advantages and disadvantages of this e-commerce platform. 




WooCommerce is free to use by everyone and is usually the go-to for those who want to start an e-commerce business. Just make sure to have a WordPress account so you can access WooCommerce. 


User-friendly SEO features 

With WooCommerce, using SEO won’t be that tedious thanks to the wide selection of extensions and plugins. These are also regularly updated, making your website efficient and secure. 


Easy inventory management 

WooCommerce makes inventory and product management a lot easier, too. 



Too many updates 

Regular updates are good, but too much can be quite annoying and time-consuming. 


Some reported plugin issues and other glitches 

Common issues concerning plugins include slow download speed, as well as it can consume memory space. 


Might not be beginner-friendly 

Some even have to resort to seeking help from forum sites to navigate WordPress and WooCommerce. You might also have some coding experience if you want to customize your website. 


These are some things you need to consider if choosing between Shopify and WooCommerce. Or you can call the best SEO agency in Franklin TN for your web design and hosting needs!

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